Coronado Brewing Company is thrilled to announce a new year-round collaboration with lifestyle and apparel brand, Salty Crew. This partnership unites two iconic San Diego brands, whose roots both aim to connect with the water; Coronado Brewing’s “stay coastal” ethos perfectly aligns with Salty Crew’s mission to bring watermen back to their core: the ocean. “We have known the Salty Crew founders for a long time—they frequent our Tasting Room and they have history with several of our staff,” says Brandon Richards, CEO, Coronado Brewing Company. “When they approached us about brewing a one-off beer for a movie premiere, we realized there was an opportunity to make this much bigger by pursuing a year-round offering.”
The result is Salty Crew Blonde Ale, an easy-drinking boat beer perfect for days spent on the water. “It was important to the Salty Crew team to make a beer that was crisp, easy drinking and available in cans,” says Richards. “This beer is equally at home on a boat or enjoyed on with friends after a surf session.” Salty Crew Blonde is brewed with a blend of two-row, wheat and pilsner malt balanced by Nugget and Saaz hops for a touch of pleasant bitterness. Perfectly balanced and light-bodied, this dry and refreshing beer is a sessionable 4.5% ABV for maximum enjoyment.
“We are stoked to be partnering with our friends at Coronado,” says Jared Lane, Co-Founder, Salty Crew. “We’ve been involved in everything from the beer development to the branding, and we can’t wait for our fans to try this,” says Lane. “It was important for us to work with a brewery that understands our vision and aligns with our brand. Coronado gets that we’re more than just fishing or surfing—we’re about getting back to enjoying the water, in all its forms.” Salty Crew Blonde will debut at Coronado’s Main Brewery & Tasting Room on Saturday, October 12.
Salty Crew and Coronado will hold an official launch party in late October/early November (date TBD). The kick-off event will feature live music by Puerto, as well as back-to-back screenings of Salty Crew’s movies, Finding Refuge in the Sea and Sink or Swim: The Movie. The event will also mark the debut screening of Salty Crew’s trailer for its upcoming movie, Thrill Seekers and Risk Takers, which releases in March 2020. Details for the launch party will be posted to Coronado’s Instagram page once finalized.
Salty Crew Blonde Ale will launch on draft and in 12oz can six-packs. The beer will be available exclusively in San Diego through 2019. Salty Crew Blonde will be available throughout Coronado’s distribution network for broader retail availability in late January 2020. For more information about the beer and the launch party, visit www.coronadobrewing.com. Stay Salty. Cheers.
